experiential 

stand

What is an experiential stand?

A ready-to-use space to tell stories, move people, and engage audiences.

Our experiential stands are modular structures designed to deliver compelling digital experiences anywhere: at trade shows, in museums, shopping malls, public spaces.

They are a ready-to-go product: transportable, quick to install, and fully customizable. A concrete solution for companies, cultural institutions, and brands that want to communicate in an innovative way and stand out.

Persona di fronte a ledwall immersivo a fiera autopromotech

The technologies we integrate

Designed with the stand, from concept to organiser approval

◽️ LED walls and large-format screens ◽️ Generative projections and video mapping on surfaces and objects ◽️ Interactive installations with sensors and touch surfaces ◽️ Augmented, virtual and extended reality (AR, VR, XR) ◽️ Sound design and scenic lighting ◽️ Engagement tracking tools

When you need an experiential stand

It works best in three cases:

◽️ products that are hard to explain on a panel

◽️ product launches

◽️ fairs with many similar stands where you need to stop visitors in their tracks

In other cases, a single targeted technology element within a traditional stand is enough.

Why an immersive room?

Why this product was created?

The answer is simple: today immersive content is everywhere, but there’s a lack of dedicated, high-quality spaces to enhance it. Our colleagues at Drawlight develop extraordinary visual experiences. VØID designed a container that matches that level.

This is how our touring immersive room was born: a structure created to complete and amplify digital content with strong visual and narrative impact.

A concrete solution for events, retail, culture, and trade shows

◽️ Ready to use, quick assembly and dismantling

◽️ Available in two formats: cubic version or XXL pentagonal version

◽️ Transportable, modular, and externally customizable

◽️ Equipped with an integrated A/V system

The structure can be adapted to different projects and contents. Whether it’s an immersive video, an interactive narrative, an experiential exhibition, or a product presentation, the immersive room works as a contemporary stage.

Persone di fronte a ledwall immersivo a fiera autopromotech

Technology and fair regulations

LED walls and projections need electrical power, support structures and load calculations. VØID builds them into the design from the start and submits them to the fair organiser together with the stand approval documents.

Why an immersive room?

Why this product was created?

The answer is simple: today immersive content is everywhere, but there’s a lack of dedicated, high-quality spaces to enhance it. Our colleagues at Drawlight develop extraordinary visual experiences. VØID designed a container that matches that level.

This is how our touring immersive room was born: a structure created to complete and amplify digital content with strong visual and narrative impact.

A concrete solution for events, retail, culture, and trade shows

◽️ Ready to use, quick assembly and dismantling

◽️ Available in two formats: cubic version or XXL pentagonal version

◽️ Transportable, modular, and externally customizable

◽️ Equipped with an integrated A/V system

The structure can be adapted to different projects and contents. Whether it’s an immersive video, an interactive narrative, an experiential exhibition, or a product presentation, the immersive room works as a contemporary stage.

Persone di fronte a ledwall immersivo a fiera autopromotech

When to use?

During fairs, to create a separate space from the stand and add value to content

On roadshows, to bring a branded experience anywhere

Inside exhibitions, museums, or festivals

In malls, for high-impact temporary activations

Persone di fronte a ledwall immersivo a fiera autopromotech

A real case

Futurmotive @ Autopromotec

For Futurmotive – Autopromotec 2022, we installed an immersive room dedicated to the future of mobility. The project, conceived by Meneghini&Associati and developed by Drawlight and VØID, was projected internally across multiple walls to create an immersive narrative on sustainable and innovative automotive themes.
The result? A continuous flow of visitors, maximum attention to the message, and a highly impactful presence within the event.

Discover the full project here.

Video

Persone di fronte a ledwall immersivo a fiera autopromotech
Want to take your experience anywhere?